Origin Story
Minted Solutions started with one realization: great businesses fail to reach their potential because their systems and websites don’t perform. The catalyst came from watching my father’s construction company, built on word of mouth, hit a ceiling it shouldn’t have. His craftsmanship was exceptional, but his website didn’t bring in a single customer. It wasn’t built to convert, and if it had been optimized correctly, it could’ve changed the entire trajectory of his business.
That moment shaped Minted’s mission: to help business owners build operations and online systems that actually make money. Every website we build is backed by strategy, automation, and data, designed to capture leads, close clients, and keep your business growing even when you’re off the clock.
The name defines the mission.
Minted means to create or produce something valuable.
Solutions are systems that solve real problems.
Together, Minted Solutions means:
“We create systems that produce value.”
Because when your systems work, you don’t have to.
That’s the Minted difference.
Jensen Hoffman
Founder
Minted Solutions
Brittany Lawson
Design Partner
Flourish Wildly
